"We spent more than 1,100 hours talking with customers about their everyday lives," says Ford's Trevor Scott. Read the whole story
"This is a new position to strengthen our combined global and North American marketing brand organization," Jeep's Lucy McLellan tells "Marketing Daily." Read the whole story
Sports-related programming accounted for over 71% of the auto industry's total national linear TV ad spend in April, according to iSpot.tv. Read the whole story
Paramount Pictures executives and Tom Cruise himself were involved in the creative process, Jeep's Lucy McLellan tells "Marketing Daily." Read the whole story
Nismo Electric Racer Tokyo was developed in an 8-bit visual style and is a retro-inspired game, the kind found in video arcades in the … Read the whole story
Aston Martin has created a video showing how the new system works, including integration into the instrument cluster in front of the driver, Read the whole story
Gartner's Kate Muhl explains why tariff talk is already reshaping consumer behavior. Read the whole story