There are a few bright spots in the U.S. cereal category -- mainly health-related positioning and sweet flavors. Read the whole story

#Share the Love campaign aims to reassure new moms they're doing fine raising their adoring and adorable little one. Read the whole story

The launch includes toothpaste, bar soap, and a deodorant promising 48-hour protection. Read the whole story

U.S. net sales in fiscal 2019 declined 2.7%, with cheese, coffee, cold cuts and bacon posting drops, while condiments and sauces grew. Read the whole story

Ad pitted celebrated athletes Paul Pogba, Raheem Sterling, Leo Messi and Mohamed Salah against each other to score a can of Pepsi. Read the whole story

The campaign from BBDO New York features documentary-style videos that capture life on the road of three truckers and their new dog companions. Read the whole story