CPG Insider
by Steve Ellwanger
Sound's initial distribution in the food-service space leveraged the trend of companies providing "free-vend" beverages and food to employees. Read the whole story
by Sarah Mahoney
The "Let's celebrate Black men off the court" ads, created by Edelman, are scheduled to run on TV throughout March Madness. Read the whole story
by P.J. Bednarski
The 2021 ad says: "Can't make it to the pub? Bring the pub home to you." Read the whole story
by Steve Ellwanger
Campaign stems from research indicating 79% of respondents feel anxious every day about how they smell. Read the whole story
by P.J. Bednarski
Brand is offering three original pieces of non-fungible token (NFT) art pieces -- art available only in a digital file. Read the whole story
COMMENTARY
by Nick Brien, Op-Ed Contributor
The mega-marketplaces have leveled the playing field to enable smaller sellers to compete with larger CPGs. Read the whole story