With 49% of consumers indulging themselves three or more times a day, snacking has become a U.S. "lifestyle," according to Circana. Read the whole story
Non-combustible nicotine products like Zyn pouches are on the rise as cigarette sales decline and more regulators ramp up efforts to ban menthol cigarettes. Read the whole story
Working with pop star Meghan Trainor, the "masstige'"brand's launch includes a sassy serenade on a one-of-kind instrument. Read the whole story
Things are hopping again in the product-testing department of frozen treats brand Blue Bunny. Read the whole story
BranchOut licenses rights for a dehydration technology. Products in development include chocolate-covered fruit items and many private-label products. Read the whole story
The campaign includes banner and native ads, and is running through the summer on paid social and all major CTV streaming platforms. Read the whole story
When users log into the app for PUBG Mobile, they can download and compete in a Rockstar in-game challenge as Angus Cloud. Read the whole story
Sales of pricey makeup, fragrance and skincare products jumped 16% in the first quarter. Read the whole story