CPG Insider
by Sarah Mahoney, Staff Writer
Comedian Sam Richardson stars in a campaign that makes absurd inflation math funny -- and timely. Read the whole story
by Sarah Mahoney
The divorce in the condiment aisle follows years of failed chemistry. Read the whole story
by Danielle Oster
Campaign will also include experiential activations at NFL stadiums, and a range of social and digital elements. Read the whole story
by Teresa Buyikian
The "Traegerator" has a beer tap, "top-of-the-line" speakers and full Traeger Grill surface. Read the whole story
by Sarah Mahoney
The retailer is expanding its "We Belong To Something Beautiful" campaign into more markets and media. Read the whole story
by Sarah Mahoney
The retailer credits smart social media, musical tie-ins and constant novelty with keeping shoppers engaged. Read the whole story
by Wayne Friedman
The upcoming NFL season "marks the highest grossing season to date for the media company," NBC says. EDO Ad EnGage estimates "Sunday Night Football" … Read the whole story
by Fern Siegel
The campaign adopts a psychological approach between indulgence and health. Read the whole story