CPG Insider
by Sarah Mahoney, Staff Writer
Chocolate icons lean into holiday magic -- one with a "Raise A Rocher" ritual, the other with Leighton Meester as Lady Godiva. Read the whole story
by Danielle Oster
"Even sophisticated AI animations can appear cold or impersonal if they overshadow the story," said Top Marketing Agency CEO. Read the whole story
by Sarah Mahoney
The Mondelez brand is headed back to the Big Game with a new shape and more sass. Read the whole story
by Les Luchter
The rap star's "confidence and unapologetic nature is exactly how we show up as a mom-led brand," said infant formula Bobbie's Kim Chappell. Read the whole story
by Danielle Oster
The collaborative campaign with convenience store chain Casey's is running across digital, social media and on fuel-pump screens. Read the whole story
by Teresa Buyikian
The shots of the Chilean coastline were taken with pinhole photography, which uses a box, a small aperture and natural sunlight to capture images. Read the whole story
by Teresa Buyikian
The Guinness x Last Crumb Holiday Cookie Drop features six cookie flavors, three made with Guinness, Read the whole story
by Sarah Mahoney
The beloved West Coast brand uses relatable holiday truths to rekindle nostalgia -- and lure younger gift-givers. Read the whole story
by Fern Siegel
Party Land's campaign focuses on tactile sensation. Read the whole story
by Teresa Buyikian
Contest winner will receive $25,000, a championship ring and a "one-of-a-kind letterman jacket." Read the whole story