D2C Insider
Does opening more stores -- which usually means sinking considerable cash into pricey rents, long-term leases and inventory -- make financial sense? Read the whole story
The 12 Belei products, which include moisturizers, masques, serums and eye cream, are priced between $9 and $40. Read the whole story
Sales from Nike Direct initiatives saw double-digit gains in both apparel and footwear. Read the whole story
Add Madison Reed to the growing list of D2C brands turning to TV campaigns, with a a series of spots on cable TV. Read the whole story
COMMENTARYCompany offers more personalization than probably any other women's fashion e-tailer. Read the whole story
Key to Ulta's success this quarter? Exclusive physical distribution of digitally native brands, including Kylie Cosmetics by Kylie Jenner. Read the whole story
It's called "The Priceline Deal Delegation" and it was created with Grip Unlimited, which won the Priceline account after a recent review. Read the whole story
- COMMENTARY
Direct-to-Consumer brands and retailers are a perfect match and need each other to grow. Read the whole story
