D2C Insider
by Sarah Mahoney, Staff Writer
"We were spending $180 a month or so on diapers, which seemed nuts. And the subscription model made sense," says Abby & Finn cofounder. Read the whole story
by Sarah Mahoney
Sales are up a booming 20%, ahead of predictions. But all that free shipping takes an unexpectedly large bite out of the bottom line. Read the whole story
by Sarah Mahoney
The company says revenue climbed 6% to $2.3 billion, including a 20% jump at Vans and a 9% rise at the North Face. Read the whole story
by Sarah Mahoney
"No matter what you sell, you need to invest in stores," says International Council of Shopping Centers CEO. Read the whole story
COMMENTARY
by Nikhil Lai
Whether running organic, customer-centric marketing or R&D, D2C brands give consumers an extraordinary opportunity to help develop the brands they buy. Read the whole story
by Steve Ellwanger
Meal Hero learns about users' preferences to create tailor-made recipe and shopping recommendations based on factors like preferred ingredients. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Most consumers put email first for two-way communications, followed by phone and websites, the CMO Council reports. Read the whole story