D2C Insider
Q&A with Patrick Robinson, a general partner at investment firm CircleUp, who's not enthused about the pure D2C model. Read the whole story
CircleUp, which invests in and advises start-ups, recently announced the CircleUp25, the 25 companies it believes are the year's most innovative consumer brands. Read the whole story
In a recent test sample purchase program, "100% of new box sets offered for sale through eBay or AliExpress in the U.S. were counterfeit." Read the whole story
Twitter is expected to launch a new video ad unit that charges buyers only after an ad has been viewed for six seconds. Read the whole story
Both Macy's and J.C. Penney announced partnerships with clothing consignment brand thredUP, and both did so in the wake of sobering financial reports. Read the whole story
- COMMENTARY
Most people subscribe to brand newsletters to get discounts and offers, Blue Fountain Media reports. Read the whole story
People respond more quickly to texts than they do to email, a Lunar study finds. Read the whole story
- COMMENTARY
More than a fifth of consumers are unwilling to disclose their citizenship status to brands, the Advertising Research Foundation reports. Read the whole story
- COMMENTARY
Among the bloopers: Joining a conversation three days after it's relevant, and failing to understand the proper tone to take. Read the whole story
