D2C Insider
by Sarah Mahoney, Staff Writer
According to a Braze study, D2C brands get open rates that are 59% higher in email, in-app and push notifications. Read the whole story
by Sarah Mahoney
A new analysis of top-spending D2C brands finds that just five of them made up more than half of all ad spending in Q2. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The first drone home deliveries of packages from Walgreens have started from Wing, the Alphabet subsidiary. Read the whole story
by Sarah Mahoney
Neiman Marcus has unwrapped its Christmas Book, the retail's industry's annual exercise in billionaire daydreams. Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
D2C companies inevitably hit a wall in terms of customer scale and reach via Facebook (or other social media) and search. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Email volume rose by 4.3% over that of Q2, perhaps causing the drop in metrics, an Epsilon study finds. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Most SMBs avoid spending money on email systems at first, Mailchimp reports. But they need to build their lists as soon as they can. Read the whole story
by Sarah Mahoney
Walmart is officially rolling out the offer, now available to some one million customers in Pittsburgh, Kansas City and Vero Beach, Florida. Read the whole story
by Melynda Fuller
The line, which includes kitchen tools, food prep and storage containers, bakeware and cutlery products, will be featured in freestanding displays. Read the whole story