D2C Insider
by Sarah Mahoney, Staff Writer
"The armpit is the most under-appreciated part of the body," says Vineet Kumar, CEO of the Procter & Gamble-owned personal care brand. Read the whole story
by Sarah Mahoney
Company's new approach offers customers the chance to buy items directly rather than as part of a curated style "fix." Read the whole story
by Steve Ellwanger
"Shelter-in-place and social distancing restrictions altered our buying and eating habits and many of these changes are permanent," says company prez. Read the whole story
by Tanya Gazdik
As retail and restaurant chains develop their reopening strategies, executives may use this opportunity to cull unprofitable locations. Read the whole story
COMMENTARY
by Nina Lentini, Staff Writer
Two brands that rely on Amazon for sales told their stories at our Search & Performance Insider Summit online on Tuesday. Each had a … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Geico is the brand consumers most remember seeing in ads. AT&T is next, AKI Technologies reports. Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
It is hard to imagine a category more relevant to consumers during a pandemic crisis than telehealth. Read the whole story