D2C Insider
Company can now isolate microsegments as small as "Longtime contact wearer who has never purchased online, but has been to the site three times." Read the whole story
Gross market sales climbed 147% to $2.7 billion in the second quarter, while revenues gained 137% to $429 million. Read the whole story
The move won't please nearby mall tenants, since it would help Amazon, seen as a disruptor of retail businesses. Read the whole story
While consumers are watching their budget, they're also more impulsive, with 35% calling themselves impulse shoppers, up from 28% in 2019. Read the whole story
People need trusted financial services that are on their side more than ever, says Chime CMO Melissa Alvarado. Read the whole story
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Most consumers have many unread messages. But 29% have none, Zipwhip reports. Read the whole story
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Email ranks only behind social in producing conversions and engagement, Chief Marketer reports. Read the whole story
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Here's some advice from Listrak staffers for brands gearing up for their Black Friday and Christmas email programs. Read the whole story
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Social leads in usage -- but not as a tool for measuring customer lifetime value, Retail Touchpoints reports. Read the whole story
