D2C Insider
Ads mean to show "that even though we are weirdly serious about getting shirts to fit, we do have a sense of humor." Read the whole story
Americans wanted to get comfy as they sheltered at home, driving sales increases not just in mattresses, but in seat cushions, pillows and sheets. Read the whole story
This year has been a financial juggling act for Blue Apron. It's pulled back on marketing spending, while paying increased labor costs. Read the whole story
The list does provide an accurate peek into a post-COVID world, dominated by ecommerce and food sellers. Read the whole story
COMMENTARYFrom its founding in 2016, the company aimed to grow social capital --- and now social impact is a central part of its model. Read the whole story
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Consumers are shopping more online and trying new retailers, but they are less likely to stay with them, Braze reports. Read the whole story
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But most consumers will share data for greater personalization, and half will pay for it, Formation reports. Read the whole story
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Brands are using email for everything from promotional offers to advisories on business operations, Epsilon reports. Read the whole story
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Customers would rather give feedback directly than have firms gather data on them from other sources, Gongos reports. Read the whole story
