D2C Insider
by Sarah Mahoney, Staff Writer
Shapermint, a brand built on shoring up women's jiggly bits, is reaching out to a new audience, giving unemployed, low-income women a boost when they're out job-hunting. Read the whole story
by Ray Schultz
A study reveals most consumers are not encouraged by safety measures, Emarsys reports. Read the whole story
by Sarah Mahoney
Priced at $98 per year, as opposed to $119 for Amazon Prime, Walmart+ brings together in-store and online benefits, designed to save customers both … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
A majority of brands are using defined journey maps or building them. And email is the most effective touchpoint, Ascend2 reports. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Brands find it hard to scale multilocation marketing and maintain brand consistency, Forrester reports. Read the whole story
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by Ray Schultz
OnMail is designed to help users keep unwanted senders out of their mailboxes, the company says. Read the whole story
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by Ray Schultz
The kids' clothing brand is moving from blanket email to personalized communications, the firm says. Read the whole story