Shapermint, a brand built on shoring up women's jiggly bits, is reaching out to a new audience, giving unemployed, low-income women a boost when they're out job-hunting. Read the whole story
A study reveals most consumers are not encouraged by safety measures, Emarsys reports. Read the whole story
Priced at $98 per year, as opposed to $119 for Amazon Prime, Walmart+ brings together in-store and online benefits, designed to save customers both … Read the whole story
A majority of brands are using defined journey maps or building them. And email is the most effective touchpoint, Ascend2 reports. Read the whole story
Brands find it hard to scale multilocation marketing and maintain brand consistency, Forrester reports. Read the whole story
OnMail is designed to help users keep unwanted senders out of their mailboxes, the company says. Read the whole story
The kids' clothing brand is moving from blanket email to personalized communications, the firm says. Read the whole story