D2C Insider
The Walmart launch includes electric toothbrushes for adults in both metal and plastic, kids' brushes and toothpaste, and an eco-friendly refillable floss string. Read the whole story
New research shows consumers still have many reservations about D2C brands, and still prefer physical retail. Read the whole story
Goodwell Co. is now proclaiming in its first-ever ad campaign that it sells "Toothbrushes that don't last." Read the whole story
- COMMENTARY
Organic search produces the highest conversion rates, Episerver reports. Most consumers will do some or all of their shopping online. Read the whole story
Bluecore also finds a correlation between cart size and email engagement based on analysis of email sends. Read the whole story
The phone remains the top customer communication channel. And video chat is rising, Vonage reports. Read the whole story
Some firms fail to deliver a seamless omnichannel experience, while others have trouble leveraging data, Okta and HMG Strategy report. Read the whole story
- COMMENTARY
Some say it takes new tech to succeed, while others prefer a back-to-basics approach, speakers said during the Validity Online Summit. Read the whole story
