D2C Insider
FDA cleared the company to sell hearing aids directly to the consumer, bypassing the prescription process that's current standard of care. Read the whole story
Fans will see the Shavelogic brand across NHL media platforms during marquee NHL events, including the Stanley Cup Playoffs and Stanley Cup Final. Read the whole story
About 81% of advertisers surveyed fear backlash caused by "an inauthentic execution of LGBTQ people and scenarios." Read the whole story
The product is available for Microsoft Outlook on the web, and will be added for Outlook desktop. Read the whole story
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Readers in the younger age groups will subscribe to newsletters if they trust the publisher and find the content meaningful, Jeeng reports. Read the whole story
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Almost half sent more cold emails to prospects during the past year, but most saw no improvement in response, Copper reports. Read the whole story
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Consumers prefer email over all other channels, and SMS comes in a very distant third, Shopify partners find in a survey. Read the whole story
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Most big firms expect to increase their ABM spend this year, and many see channel shifts, MRP Prelytix reports. Read the whole story
