"Customers want to move fluidly between immersive and personalized ecommerce and retail experiences," says CEO Emily Weiss. Read the whole story
Ahead of its annual Anniversary Sale, the retailer's latest survey validates some of the COVID-19 tactics it adopted, like educational salespeople videos. Read the whole story
Pinterest says changes reflect a psychological shift in its users, with searches up for "body neutrality" and "stop body-shaming quotes." Read the whole story
First-party data has many benefits, one of which is that it is privacy compliant. But you need the right tech stack, Braze and Segment … Read the whole story
Click-through rates and conversions both rose YoY, partly due to more engaging ads, Perpetua reports. Read the whole story
Most shoppers are tired of redeeming points, and will join a paid program if the benefits are right, Clarus Commerce reports. Read the whole story
Apple's new Mail Privacy Protection is one of many developments that could alter how email is deployed, Essence of Email reports. Read the whole story