D2C Insider
Scott Tannen, the company's co-founder and CEO, tells D2C FYI why demystifying the supply chain is so important. Read the whole story
Firms that send offers intended for other age groups or genders will lose customers, parcelLab reports. Read the whole story
- COMMENTARY
SMS is second in most countries and the biggest driver of unsubscribes is excessive frequency. Sender reputation is the primary factor for 46% in … Read the whole story
North America has the highest abandonment rate, followed by Asia and Europe, SaleCycle reports. Read the whole story
- COMMENTARY
Sixty-two percent of businesses think they're doing well on respecting consumer privacy -- but only 45% of consumers agree, ActionIQ reports. Read the whole story
- COMMENTARY
The lawsuit, about technology that allows email senders to see how their messages will render in mobile and various ESPs, has dragged on through … Read the whole story
