D2C Insider
by Sarah Mahoney, Staff Writer
The San Francisco-based D2C company announced disappointing second-quarter results and cut its forecast, sending its stock plunging to its lowest levels ever. Read the whole story
by Les Luchter
Company plans to buy at least 15 D2C healthcare brands over the next three years, starting in the holistic medicine and supplements space. Read the whole story
by Les Luchter
Gen Z-ers are "most likely to learn about new beverage brands through social ads," says Drizly's Amit Patel. Read the whole story
by Todd Wasserman
Latest ad features a guy being thanked for "taking care of Lorenzo." His shave is so smooth, everybody wants to feel his face. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Only half of U.S. companies have a cohesive customer experience strategy, Avaya reports. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
SMS marketing also saw a jump in usage from 2021 to 2022, but paid ad use declined, Ascend2 reports. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Companies shelled out almost $400,000 per million identities in 2021, DataGrail reports. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Inaccurate information causes many problems for service teams. And almost half of consumers will never complain -- they'll simply jump, Coveo reports. Read the whole story