D2C Insider
by Sarah Mahoney, Staff Writer
Just 13% of consumers now think D2C brands have a trendy aesthetic -- a 50% drop in just two years. Read the whole story
by Sarah Mahoney
The D2C luggage brand is helping diverse high-school kids take their first trips away from home. Read the whole story
COMMENTARY
by Rebekah Brooks
For one, know your audience. Don't assume all European countries hold the same values. Read the whole story
by Les Luchter
Company's offering an "Access For All" promotion in which online buyers can name their own price for cognitive therapy-based journals. Read the whole story
by Ray Schultz
Many consumers are worried about safety, Telus International reports. Read the whole story
by Todd Wasserman
The ads show Amrit Kaur and Pauline Chalamet, both partially in character. Read the whole story
by Wayne Friedman
Amidst ongoing weakness in the Q3 and Q4 national TV ad markets, 35% of linear TV brand advertisers expect to return to linear TV … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Where exactly are those cord-cutters going when they drop their cable/satellite/virtual TV packages? Read the whole story