D2C Insider
by Sarah Mahoney, Staff Writer
The D2C model may help the company change its approach to topical products. Read the whole story
by Sarah Mahoney
Elizabeth Spaulding is leaving, as founder Katrina Lake steps back in the driver's seat, aiming to save the struggling D2C fashion pioneer. Read the whole story
by Les Luchter
Shatner uses the sounds of a fireplace, fish tank and parrot to illustrate how viewers can miss things because of hearing loss. Read the whole story
by Robert Williams
About half of TikTok marketers said they plan to spend more money on the platform this year. Read the whole story
by Todd Wasserman
Studies find that fewer college-aged Americans drink alcohol compared with the same age group 20 years ago. Read the whole story
by Sarah Mahoney
Readers just can't ignore great concepts, powerful executions and ideas that might work for their brands. Read the whole story
by Robert Williams
Younger Gen-Zers tend to spend more time with user-generated content, but that proclivity diminishes as they age. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Litmus and Salesforce offer tips to help marketers get emails into the inbox. Email bounces are like letters marked "Return to sender" and a … Read the whole story