D2C Insider
by Sarah Mahoney, Staff Writer
This year, shoppers are increasingly impressed by newer brands, especially in the D2C category. Read the whole story
by Sarah Mahoney
The company is introducing the new product with an ultramarathon and ambitious medical research, looking for new ways to outpace male-designed competitors. Read the whole story
by Colin Kirkland
Creating more positive environments in brand messaging leads to new opportunities for marketing and promotion efforts, a survey by Morning Consult and Pinterest shows. … Read the whole story
COMMENTARY
by Heather O’Shea
Generation with digital in its DNA has influenced widespread shifts in the way people consume media, process information, leverage technology, shop. Read the whole story
by Sarah Mahoney
With sales up 9%, the beauty retailer also says its UB Media network is growing fast and will soon add "meaningful value." Read the whole story
by Colin Kirkland
For creators and businesses that want to enhance their creative output, Snap has announced new AR lenses built by the platform's AR community and … Read the whole story
by Sarah Mahoney
The legendary rock climber has the world's strongest hands. The men's grooming brand is betting his thumbs are badass, too. Read the whole story
by Wayne Friedman
Major advertisers should maintain their TV campaigns in the summer season, which could boost their "share of voice" by up to 36%, a study … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
AdRoll released its Q2 State of Digital Marketing Report, analyzing overall marketing trends to help brands improve marketing return on investment (ROI). Read the whole story