Marketing D2C Weekly Editions for July 2023
Marketing D2C Weekly - Monday, July 31, 2023
With New Marketing VP, August Shifts To Brand Awareness
Wayfair Taps New CMO
NBCU Sees Nearly 5% Lower Q2 Ad Revenue, Peacock Revenue And Losses Up
Persistent and Personalized: Adore Me Sees AI Opening New Relationships With Customers
New Walmart Offers Highlight Changing Plight Of SNAP Consumers
Paramount Global Wraps Upfront: Volume Gains, 'Rebounds' In Key Categories
Lessons From Netflix: Trusting Your Brand's Value Proposition
Epic Games Asks SCOTUS To Force Apple To Allow In-App Payment Options
Uncorked: An Unconventional Path For This Vintage Wine Estates' Exec
Marketing D2C Weekly - Monday, July 24, 2023
For Teens, Thinx Talks The 'New' Language Of Periods
Fabulous Fizz: D2C Hard Seltzer Brand Gay Water Comes Out
More Signs Of Streaming Cutbacks - Time To 'Super Bundle'?
Babies R Us Reborn: Smaller, Experiential
How One Wine Brand Navigated Its Nod To Barbie
As Hollywood Strikes, A-List Director Markets Direct-To-Consumer, Really Direct
TikTok Named Safest Social Media App By Young LGBTQ+ People Of Color
Social Media Vary In Driving Ecommerce Activity
Bud Light, Target Controversies Could Inspire Corporate Trepidation
Americans Better Off Financially Post-Pandemic
Marketing D2C Weekly - Monday, July 17, 2023
With Image Search And Keke Palmer, Zenni Maps Out Next Steps
Shipt Heads To Roblox To Woo Parents Who Game
Talk To Me Privately: Teletherapy Platform Marvin Targets Healthcare Workers
Levi's Lowers Forecast: 'Consumers Face Tough Choices'
Ritual Prenatal Vitamins: 'Real Body Builders' Are Moms-To-Be
TikTok Tests 'Shop' Feed With Livestream Capability
Target Taps Lisa Roath As CMO
Using Your Remote To Buy The Shirt Off This Guy's Back
'Are You AI?': Can The Black Tux Scale Intimacy?
Marketing D2C Weekly - Monday, July 10, 2023
Shinola Plays With Forever-Late Marketing
Top Retailers: Kroger, Target, CVS Rise; Home Depot And Walgreens Fall
Solo Brands Looks for a D2C-Retail Balance
Hey Jane OOH Campaign Promotes Safe Abortions In Illinois
Marketers Fear Missing Their Goals This Year
Advertisers Say CTV Helps Capture Falling TV Audiences
NBCU Restructures, Movie Exec Donna Langley Ascends
All Live TV News On Streaming? I Feel The Earth Move Under My Feet
Marketing D2C Weekly - Monday, July 3, 2023
True Classic CEO: 'Too Many D2C Brands Don't Understand Creative'
Les Mills Trades Rage Workouts For 'Choose Happy' -- With Chance To Move To New Zealand
BMW Partners With Guggenheim For Art Car
Picky, Picky: Rockstar Energy Rocks Consumer Quiz As Research Tool
YouTube Tests Crackdown On Ad Blockers
SimpliSafe's New Product Scolds Burglars As They Break In
Crayola, Lysol, Dove Top Brands For Gen X
Nationwide's Old Jingle Is Perfect for The New TikTok World
3 Barriers Holding Back Your Performance Marketing Strategy