Experts say the beauty company's surprising buy -- how many young women even watch football? -- will likely score big share-of-voice gains. Read the whole story

As Michelle Gass takes over, the company forecasts softer sales. And it is reducing corporate staff by 10% to 15%. Read the whole story

Apparel and footwear supplier VF Corporation has announced that the personal data of about 35.5 million of its consumers was stolen by a hacker … Read the whole story

With five real-life happy endings, the company's new marketing campaign wants everyone to "Believe in Love." Read the whole story

The retailer, already outperforming in beauty, is piling on low-priced health items. Read the whole story