"Skateboarding is more than an activity; it's a mindset that defies the ordinary," says Shayne Millington, CCO, McCann New York. Read the whole story

The company's partnership with Intuitive Machines represents the next frontier for the hiking-boot brand. Read the whole story

Each of three ads features a stark image showing a wanderer in a shaft of light, but otherwise surrounded by complete darkness. Read the whole story

Sur La Table director Chadwick Radaz says the marketing team spent less time manually merchandising search results through tools powered by AI because the … Read the whole story

The clean-beauty brand is spearheading a group of more than 60 competitors, raising funds and awareness for people most affected by anti-abortion legislation. Read the whole story

Comcast and Paramount are now in early talks about combining their U.S. services, according to reports. During Comcast's Q4 earnings call, CEO Brian Roberts … Read the whole story

BONITA SPRINGS, FL -- One of the surprising uses of generative AI is media reps using it to sell more effectively to planners and … Read the whole story

Consumers will pay more to shop with brands they are loyal to, Marigold reports. Read the whole story