[Automotive] Ford may be scrambling to recover its footing in the U.S. car and light truck market, but it's got great traction in Hollywood. … Read the whole story
[Packaged Goods] Procter & Gamble's Prilosec over-the-counter heartburn medication has teamed with Elisabeth Hasselbeck of "The View" to create a Fantasy Football league for … Read the whole story
[Automotive] CarMax, Inc., the largest used-car retailer in the U.S., is breaking a multi-region test campaign in preparation for a national effort. The new … Read the whole story
[Electronics] Starting with an exclusive single from Diddy, electronics retailer Best Buy is making some noise with its new Best Buy Digital Musical Store, … Read the whole story
[Retail] The widespread use of broadband connections by online shoppers at home and work means more marketers are trying to introduce brand appeal to … Read the whole story
[Electronics] After seven years at one of the country's most regarded interactive shops, AKQA, personal-device maker Palm has moved its advertising account to full-service … Read the whole story