Top of The News
by Tanya Gazdik
Novig "is a company with not much market share, and so polarizing people is a reasonable strategy," says Joshua Lewis, a marketing professor at New York University's Stern School of … Read the whole story
SMARTPHONES
by Sarah Mahoney
In a new campaign, "Couples Therapy" star Dr. Orna helps people learn to say, "It's not you. It's your iPhone." Read the whole story
CAUSE-RELATED
by Les Luchter
Royo, known for his "The Wire" role, relates his anguish in dealing with his late mother's Alzheimer's disease. Read the whole story
RETAIL
by Sarah Mahoney
The retailer is starting a six-month pilot focusing on rural pharmacists for diabetes, weight management and maternal health. Read the whole story
BEVERAGES
by Teresa Buyikian
The collection includes a Leather Lanyard Bottle Bag and a Pop Up Tote with a Saratoga Signature Blue leather strap. Read the whole story
by Teresa Buyikian
Lucy Brady, now president of the smoothie brand, also held various senior positions at McDonald's. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The brands are leveraging their combined scale and resources to invest in and strengthen the communities where their customers live and work, says Carhartt's … Read the whole story
by Fern Siegel
Work features "Bussin With the Boys'"hosts Will Compton and Taylor Lewan Read the whole story
COMMENTARY
by Abbey Tingle
In the age of AI slop, and with brands squeezing any and all profit from their customers, we must tap into our greatest asset: … Read the whole story