Marketing Daily
Monday, June 18, 2007
  • Audi Launches New 'Truth In Engineering' Ads For Q7 SUV

    [Automotive] Audi's new campaign for the Q7 SUV position the vehicle as the antidote to the deficiencies of other makers' models. All spots lead ... Read the whole story

  • HBO Partners With Billabong To Promote 'John From Cincinnati'

    [Entertainment] HBO is partnering with Aussie surf brand Billabong to create excitement for its new series "John From Cincinnati," featuring a family of surfers. ... Read the whole story

  • DQ's Waffle Treats On Blizzard Pace

    [Restaurants] With summer not even here yet, Dairy Queen's new waffle bowl product line is shaping up to be the most successful product launch ... Read the whole story

  • Limited Exec 'Trades Up' To Eddie Bauer

    [Retail] Eddie Bauer, which has been hunting for a new CEO for months, named Neil S. Fiske its new turnaround man. Fiske, who has ... Read the whole story

  • Pontiac Readies Next Phase Of Transformers Promo

    [Automotive] Pontiac is continuing its social commerce strategy by taking an avatar from its Second Life virtual island Motorati and planting her with friends ... Read the whole story

  • HDTV Options Stymie Buyers, But 78% Plan To Buy Anyway

    [Consumer Electronics] Americans plan to buy high-definition TVs, but are stymied by the options, Hitachi learned in its recent survey of the market. Still, ... Read the whole story