[Automotive] Chrysler is touting the program with a national integrated TV, print and Internet campaign that also gives the warranty its own logo, an … Read the whole story
[Financial Services] Recent research shows that the biggest reason for the shift is that more companies are charging balance transfer fees without caps. Also, … Read the whole story
[Retail] Notebook computers are experiencing the most significant sales bounce, and that's dragging some related categories like wireless along with. Says Stephen Baker, VP/industry … Read the whole story
[Packaged Goods] Procter & Gamble is among several consumer product marketers to take advantage of a testing program developed by a web site devoted … Read the whole story
[Automotive] Says VW: "We wanted to find a way to connect Touareg to a very high-visibility property to communicate what's new. The 'Bourne' film … Read the whole story