Marketing Daily
Tuesday, August 21, 2007
  • Study: Global Market For Mobile Nav Units More Than Doubled

    [Electronics] The U.K. consultancy says that GPS-enabled convergence devices--cell phones and the like, which combine telecommunications with entertainment and other functions--are making a mark ... Read the whole story

  • A-B Gets Marketing Rights To Nutraceutical Water Line

    [Beverages] "Adding the [lines] to our portfolio allows us to participate in the emerging nutraceutical beverage category," says the beer maker, "[and] provides innovative ... Read the whole story

  • Lowe's Lowers Outlook As Gloom Of Housing Market Deepens

    [Retail] "Consumers are making sure they keep their homes as functional as possible," says a senior consultant at TNS Retail Forward. "So they're still ... Read the whole story

  • Loyalty Cards Improve Patient Prescription Compliance

    [Pharmaceuticals] One opportunity is for pharmacists to get more involved with patient compliance. Of all health-care providers, pharmacists have more "touchpoints" with patients and ... Read the whole story

  • Time Warner Plan Would Let National Brands Target Locals

    [Technology] The application also would enable companies that have traditionally relied on television advertising to repurpose their marketing tools for Internet-based delivery platforms. Companies ... Read the whole story

  • Massage Device Sales To Spike As Stress Wears Us Out

    [Research] Packaged Facts also says light and color therapy devices will lead the market in projected sales growth for personal therapy devices over the ... Read the whole story