[Automotive] In the auto business there's the occasional campaign--the national launch of a mid-sized sedan--that company PR staff must surely dread, because the scope … Read the whole story

[Food] A new NPD Group study finds that while total restaurant traffic grew by 3% over the past two years, retail store prepared meal … Read the whole story

[Retail] While the new ads--the first major Wal-Mart campaign from The Martin Agency since it was hired last January--are warm and appealing, not everyone … Read the whole story

[Electronics] The marketing campaign for the Mobile Memory Mouse 8000 will focus on in-store merchandising like displays at the end of aisles and promotions, … Read the whole story

[Electronics] The company is also running an amateur photo contest that dangles a trip for four to the Super Bowl XLII game in Arizona … Read the whole story

[Financial Services] Humana hopes to find out via monitoring consumers who are playing the games "in a very casual way what we are doing … Read the whole story