Marketing Daily
Wednesday, December 26, 2007
  • Gears Up For Valentine's Day Launch

    [Retail] The site, which targets women 18 to 44, will be ad-supported, allowing sponsors to buy video ad overlays, ShoeTube Boutique microsites, banners, and … Read the whole story

  • Chrysler Refutes Reports Its Financial Situation Is Critical

    [Automotive] CEO Robert Nardelli, writing in Chrysler's blog, conceded the reports, but said they were inaccurate. He said Chrysler is "meeting and, in many … Read the whole story

  • AT&T Experience Stores Follow Apple's Lead

    [Telecom] The tech industry has become more active in educating consumers on highly complex products and services hitting today's market, says one analyst. "For … Read the whole story

  • CMOs Need To Be Pro-Active In Order To Advance

    [Research] The survey found that only 20% of the average CMO's time is spent developing relationships with peers. A Forrester analyst says CMOs need … Read the whole story

  • Hispanic Consumers More Receptive To E-mail Marketing

    [Research] Marketers are beginning to pay heed, with more offering Spanish-language options on their Web sites and in other communications. But most of these … Read the whole story