Marketing Daily
Thursday, January 3, 2008
  • At The Motorcycle Show In N.Y., A Pitch For City Scooters

    [Automotive] Piaggio has been lobbying mayors in major cities to push for two-wheeled parking and lower parking fees for scooters, conducting research to back … Read the whole story

  • In Uneasy Environment, Monster, CareerBuilder Unleash Ads

    [Rebranding] Monster's global marketing campaign is from BBDO Worldwide, which won the account back in September, and is "evolving our brand beyond just a … Read the whole story

  • Put Down That Cookie: Medifast Launches New Campaign

    [Packaged Goods] As part of the open-ended campaign, the actresses will continue to share their personal weight-loss journeys with Medifast customers on ChooseMedifast.com. The … Read the whole story

  • Chick-Fil-A Enters Social Media With 'Biggest Fan' Contest

    [Restaurants] The effort is the last leg of a 40th anniversary promo that started last summer. "We did in-store promotional campaigns in July and … Read the whole story

  • Pizza Hut Spot Features Presidential Candidates

    [Restaurants] Leveraging the intense media interest in today's Iowa caucuses, Pizza Hut created a television spot that incorporated sound bites from all the presidential … Read the whole story