[Research] Autos--traditionally the biggest spender--also had the greatest dollar and percent decline, amounting to $1.48 billion, or 11%. Financial/Investment Services had the fastest percentage … Read the whole story

[Retail] "In a little over four months we've gone from a business with no stores to one with 59--with hundreds more in the pipeline," … Read the whole story

[Technology] Mobile isn't just about search and keywords. Smartphones with the capability to quickly process video and payments will change the way people consume … Read the whole story

[Packaged Goods] "Our job, coming into it, was to tease out what was still relevant to consumers, and aim for a younger demographic, a … Read the whole story

[Restaurants] The campaign is comprised of a full-page ad in USA Today, 15-second TV ads by BBDO/N.Y. during day and night parts, a web … Read the whole story

[Pharma] "[Advertising] likely played a role," says an author of the study. "Not only does [that advertising] get to consumers, prescribers will see those … Read the whole story