[Technology] Advertising efforts, including TV and print ads, begin within the next two weeks. A flip-card type ad will line subway walls in Manhattan … Read the whole story

In addition, the online shopping study provided valuable insight that a controlled in-store test could not: that "two for $4" attracted loyal shoppers to … Read the whole story

[Automotive] "We have two forms of communications, and one of them is 3D, which is the experiential side of the brand. And it's especially … Read the whole story

[Retail] Upfront will be Nike+, a computer chip in the shoe that tracks information from the athlete's training run, like mileage, calories burned, etc.--"and … Read the whole story

[Food] The Center for Culinary Development says the group expects future trends to include mood foods, foods that offer satiety via artificial fillers. Among … Read the whole story

[Packaged Goods] The campaign, which will coincide with the launch of the brand at Bed, Bath & Beyond, will debut next month in shelter, … Read the whole story

[Research] According to the company's monthly "U.S. Spending Monitor Survey," nearly two-thirds (62%) of American consumers expecting to get a refund or stimulus check … Read the whole story

[Strategy] "Our role [for Ford]was to inform and educate young adults on the real benefits on how Sync can impact your life," says TBA … Read the whole story