Marketing Daily
Monday, June 2, 2008
  • 'Sex/City' Poised To Become Era's 'Feel-Good' Movie

    [Entertainment] Look for Americans to embrace and buy merchandise related to pre-Sept. 11 nostalgia across many product lines and services as a way to … Read the whole story

  • Who's Buying Cars With Bank Loans?

    Top 10 DMAs North Platte, Neb., 198* Rochester and Austin, Minn./Mason City, Iowa, 191 Lincoln and Hastings/Kearny, Neb., 184 Sioux Falls, S.D., 183 Columbia/Jefferson … Read the whole story

  • Analysts: McDonald's Coffee Onslaught Making Starbucks Jittery

    [Restaurants] Deutsche Bank analyst Marc Greenberg characterized the McD's coffee push as a "material competitive threat to Starbucks' core business," adding that the three-pronged … Read the whole story

  • Forget Wrinkles And Fine Lines: P&G Goes After Skin Tone

    [Health/Beauty Aids] The biggest news--and the one with real blockbuster potential--is Definity Color Recapture, a daily anti-aging moisturizer that provides sheer coverage, a "product … Read the whole story

  • Porsche Wins Overall Brand Status Among The Affluent

    [Automotive] As for Porsche, Luxury Institute CEO Milton Pedraza says the brand unites design with its unassailable (so far) aerie as the quintessential sports … Read the whole story

  • Sour Economy Stems Tide Of Direct Mail Solicitations

    [Financial Services] Chris Zagorski, a senior marketing analyst at Mintel, says the economy was the main factor for the drop-off, but other factors such … Read the whole story

  • Ritz-Carlton Club Taps Fenway Sports Group

    [Sports] FSG will help The Ritz-Carlton Club develop a sports marketing strategy to successfully leverage existing sponsorships and strategic partnerships and ultimately serve as … Read the whole story