Marketing Daily
Monday, June 16, 2008
  • GM Realigns Marketing, Drives Staff Changes

    [Automotive] General Motors, after realigning its eight brands into four channels, is shifting its divisional marketing staff. At Chevrolet, Kim Kosak will be general … Read the whole story

  • What Are We Afraid To Eat?

    Stopped eating a particular food, temporarily or permanently, as a result of a recent recall, 57% Believe the number of food-related recalls has increased … Read the whole story

  • Advertisers Head Into Orbit With 'Space Chimps'

    [Entertainment] Go ahead, kids--act like a chimp. That's the marketing message that entertainment company Starz sends in the campaign launched with a host of … Read the whole story

  • Aveda Founder Debuts New Organic Products, Green Labeling Debated

    [Health and Beauty Aids] Aveda founder unveils Intelligent Nutrients: Will green gals get it? Horst Rechelbacher, the Aveda founder who sold his company to … Read the whole story

  • Brokers: Experience Pays, Trick To Get Media Plan Right

    [Real Estate] Life as a real estate broker is not what it was in 2000, but visual marketing services firm VHT, whose major business … Read the whole story