Marketing Daily
Tuesday, December 23, 2008
  • NHL Names McDonald's Its Official QSR

    McDonald's' activity around the sponsorship will begin with the Bridgestone NHL Winter Classic 2009, and then the NHL All-Star Game in Montreal. The company … Read the whole story

  • Who's Buying Jewelry?

    Top 10 DMAs that are home to adults who bought fine jewelry in the past 12 months: 1 Harlingen/ Weslaco/ Brownsville/ McAllen, Texas 2 … Read the whole story

  • Edmunds Sees '08 Auto Sales Down By 18%

    "Despite the unit sales increase from November, December's expected 9.8 million [seasonally adjusted annual rate] will be the lowest of the year," said Jesse … Read the whole story

  • Humana's Online Games Make A Case For Health

    One application, available via Facebook," is called "The Battle of the Bulge." Users answer a few questions and are assigned a virtual waistline. Through … Read the whole story

  • Restaurants Face Inflation-Adjusted 1% Sales Dip in '09

    While the industry is "experiencing unprecedented challenges due to the economic recession and elevated food prices," National Restaurant Association President/CEO Dawn Sweeney stressed its … Read the whole story

  • Restaurants Focus On Kids, Local And Green

    Quick-serve operators ranked healthy kids' meal options as the top food trend in their segment for 2009. In a separate "what's hot" survey of … Read the whole story

  • Southwest Tops In Value, BrandIndex Finds

    BrandIndex derives brand scores from 100 to -100 by subtracting negative feedback from positive. In this respect, Southwest nabbed a 40.0 value ranking, flying … Read the whole story