The fabric softener's famous bear has a new sidekick, in an effort aimed at inspiring the sweet smell of nostalgia. Read the whole story

To reinforce the message that its wipes should be used for hands only, brand sets up images of fingers posed to look like butts. Read the whole story

Tidy Cat debuts creative tied to the "Special Litter Unit" or SLU, while Pretty Litter brings back Martha Stewart. Read the whole story

Demi Moore, Christy Turlington, Zoe Saldana and Vanessa Kirby star in a mental-health campaign designed to get people talking. Read the whole story

Collection includes a transparent peach vest with a spout that can be filled with a beverage, and a built-in straw with which to drink. Read the whole story

Mahjong set features tiles that depict various menu items like pancakes, bacon, pies and coffee, along with Perkins storefronts. Read the whole story

To lead the initiative, McKinney has appointed Laura Catalusci as executive director of advocacy. She's a specialist in the field who previously served at … Read the whole story

The expanded services with WBD, Spotify and Yahoo DSP are intended to give Walmart's media arm a larger piece of TV ad dollars through … Read the whole story