Marketing Daily
Tuesday, January 6, 2009
  • AUTOMOTIVE
    Hyundai To Nouveau Pauvre: You Can Return Car
    by Karl Greenberg

    "Hyundai can probably afford this because they are in better financial shape, and it's likely the cost won't be significant," says Edmunds.com's Jesse Toprak. … Read the whole story

  • The View From Your Window
    by

    Share your view with us by clicking here. Read the whole story

  • AUTOMOTIVE
    Domestics See Faint Glimmer Of Hope In December Sales
    by Karl Greenberg

    December was a fitting end to a year for the auto business for which every synonym for "God awful" has been used more often … Read the whole story

  • RESTAURANTS
    New Domino's Campaign Moves The Needle
    by Karlene Lukovitz

    On Dec. 29, the day the campaign launched, Domino's overall brand health index--a combination of seven different consumer perception factors tracked by BrandIndex--was 2.8 … Read the whole story

  • RETAIL
    Wobbly Borders Gets New CEO, Turnaround Team
    by Sarah Mahoney

    Most retailers are struggling, with the International Council of Shopping Centers reporting that the recession, widespread discounting and poor weather combined to make this … Read the whole story

  • FOOD
    FDA Requires More Disclosure of Bug-Based Colorings
    by Karlene Lukovitz

    The Center for Science in the Public Interest contends that the colorings should have been banned because "the only way people can determine that … Read the whole story

  • FINANCIAL SERVICES
    Now No. 5, PNC Bank Launches Campaign
    by

    Pittsburgh-based PNC Bank, having completed its $5.6 billion federal bailout-fueled acquisition of Cleveland's National City Corp. on New Year's Eve, launched a new marketing … Read the whole story