Marketing Daily
Wednesday, March 25, 2009
  • Retail's Ecosystem

    As a medium, the store represents a complex environment. Like many such ecosystems, it is evolving rapidly. Here's how. Read the whole story

  • Consumers Seek Self-Reliance In The Home

    It looks like America's growing willingness to roll up its sleeves and get its hands dirty is due to more than the recession, as … Read the whole story

  • Mobile App Space Could Quadruple By '13

    Marketers could be primed to take advantage of the space, with things that are not necessarily showy or complicated. Zippo, notes In-Stat's David Chamberlain, … Read the whole story

  • P&G Backs Public Toilet Database Site, App

    The SitOrSquat Web site is designed to help travelers find the cleanest public restrooms wherever they happen to be. "Our goal is to connect … Read the whole story

  • Dealerships Profit From Nissan Effort

    HOLLYWOOD, Calif. -- A digital campaign launched by Nissan for its Rogue was so successful that dealerships were seeing waiting lists for the car … Read the whole story

  • Group To Air New Anti-Tobacco Ads

    Nicole Dorrler, senior director of marketing at Truth, says the new program with MTV, which runs through May, precedes a new multi-media campaign set … Read the whole story

  • Firms Need To Address Consumer Concerns

    Thomas Riehle, managing partner with D.C.-based polling firm RT Strategies, says financial companies must not only do more advertising and PR but also address … Read the whole story