Top of The News
by Tanya Gazdik
TikToks with titles like "These trousers should come with a warning label," show wearers falling on the street, in their own homes, and even in the hallway of a hospital. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
Matt VanDyke has been named CEO of Stellantis' Ram brand and Allyson Witherspoon has been named CMO for General Motors' Buick and GMC brands. Read the whole story

INSURANCE
by Sarah Mahoney
Liberty Mutual's CMO Jenna Lebel explains how the insurance brand's flubbed line has turned into its latest mascot. Read the whole story

QSR
by Teresa Buyikian
The Your Way Champion is a store employee tasked with welcoming customers, ensuring order accuracy, and making "things right when needed." Read the whole story

HEALTH CARE
by Les Luchter
BetterHelp's campaign includes partnership with a singer-songwriter and AARP, and the podcast "Mind If We Talk?" Read the whole story

BEVERAGES
by Sarah Mahoney
Nestle's creamer knows this summer's lineup is all about flings, not sticking around. Read the whole story

COMMENTARY
by Tanya Gazdik, Staff Writer
Kia is in the midst of launching the K4 hatchback, which offers up an even roomier version of the K4 sedan, which I first … Read the whole story

SPIRITS
by Teresa Buyikian
Branded sneakers have a hidden compartment designed to hold the Stash Flask, a pouch that comes with four shots of Fireball whisky. Read the whole story
by Wendy Davis
A federal judge on Monday temporarily blocked Paramount from completing its $110 billion acquisition of Warner Bros. Discovery. Read the whole story

COMMENTARY
by Michael Farasciano, Op-Ed Contributor
Few debates in marketing have wasted more time, energy, and money -- not because either discipline lacks value -- but because the separation itself … Read the whole story