AUTOMOTIVEThe most recommended brand was Porsche, with the highest owner recommendation of 91%. "Porsche owners' feelings for their cars run deep; some might call … Read the whole story
Top 10 DMAs in which live adults who went to the movies in the last six months: 1 Los Angeles 2 Detroit 3 Phoenix … Read the whole story
- COMMENTARY
In these rough times maintaining a healthy brand requires powering on all cylinders, not just picking and choosing based on what you can afford … Read the whole story
FOODAt-home snack products are being influenced by high-end restaurant trends such as "gastropubs" (pub settings emphasizing bold, upscale nibbles and small portions), cicchetti (Venetian-inspired … Read the whole story
- COMMENTARY
As online retail continues to grow, there is an immediate opportunity for brands to stake a bigger claim by building trusted, enjoyable and inspirational … Read the whole story
RETAILThe site also includes a sweepstakes, providing a trip for four people to spend five nights at the Crane Resort in Barbados, as well … Read the whole story
AUTOMOTIVEThe ads frame the masters' training tips and lifestyle advice with Altima advertising. J. Schaffer, manager of Nissan marketing, says Nissan is focusing on … Read the whole story
TECHNOLOGYThe effort builds upon the long-running campaign "The best-run businesses run on SAP" by adding the line "It's Time for a Clear New World." … Read the whole story
RESEARCH"The travel industry pioneered the modern loyalty program," says Colloquy Partner Kelly Hlavinka. "As first movers, they have the accolades -- and the bruises … Read the whole story
TELECOMBeam me up, Scotty. Verizon Wireless has launched a campaign themed on Paramount Pictures's newly released "Star Trek" movie to promote the Nokia Intrigue … Read the whole story
