
TOURISM
by Tanya Gazdik
Michigan is running its first-ever national tourism campaign, including a $10 million national cable TV buy. State officials say it's a sound investment since … Read the whole story

TOURISM
by Aaron Baar
One ad shows a boy and his father in a tent lit by the flickering glow of a fire. "The crickets sure are loud … Read the whole story

TOURISM
by Sarah Mahoney
Themed "There's More to Maine," online, print and TV ads target New York, Boston, and Canada, long the state's key markets. And the effort … Read the whole story

TOURISM
by Karl Greenberg
The traditional, social media, out-of-home, and grassroots elements are intended to give the films the feel of a campaign for a studio release or … Read the whole story

TOURISM
by Karlene Lukovitz
The road show is being sponsored by the Dallas/Fort Worth Area Tourism Council, the San Antonio Convention & Visitors Bureau and SeaWorld San Antonio. … Read the whole story

TOURISM
by Karl Greenberg
Destination DC ran promotions with "National Treasure" and its sequel, but the organization says this is bigger because it involves partnerships with major national … Read the whole story
-
by
Top 10 DMAs in which live adults who used chewing gum in the last six months: 1 Chicago 2 Dallas/ Ft. Worth 3 Jackson, … Read the whole story
COMMENTARY
by Gigi Carroll
Laced in the what, why and how women are buying in today's tough economy are myriad opportunities for marketers. Read the whole story