FOOD
by Karlene Lukovitz
The Butterfinger/Improv Comedy Tour Sweepstakes offers a grand prize of a comedy tour vacation package for four to see, consecutively, one comedy show in … Read the whole story
-
by
Top 10 DMAs in which live adults who bought airline tickets online in the past year: 1 San Francisco/ Oakland/ San Jose 2 Seattle/ … Read the whole story
COMMENTARY
by Kevin McKiernan
From the early strains of "Revolution" by Nike, marketing has increasingly co-opted the soundtracks of popular culture to create emotional resonance. And, boy, has … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Kelley Blue Book said in its second-quarter "2009 Brand Watch" study, detailing consumers' perceptions of truck brands, that in the past year domestic truck … Read the whole story
AIRLINES
by Tanya Gazdik
The airline is publicizing the promotion mainly via social media sites including Twitter and its Facebook fan page, which currently has 31,000 fans. When … Read the whole story
RETAIL
by Sarah Mahoney
That may bode well for other retailers, too, especially as most are chewing their fingernails over back-to-school spending. NPD Group just released its back-to-school … Read the whole story
RETAIL
by Karl Greenberg
John Sanfacon, head of marketing and innovations at Jiffy Lube International, says the program is not only new for Jiffy Lube, but, "to my … Read the whole story