RETAIL
by Sarah Mahoney
Still, there's no arguing that the retail environment has been punishing. NPD Group, a market research company based in Port Washington, N.Y., just released … Read the whole story
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Top 10 DMAs in which live adults who purchased fine jewelry in the past year: 1 Charleston/ Huntington, W.Va. 2 Birmingham, Ala. 3 Jacksonville, … Read the whole story
COMMENTARY
by Blaine Mathieu
The pre-2007 economy is gone for years, and some elements might be gone for good. And that means that marketers must adapt to four … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Kia is bringing the new Soul crossover to 10 cities as part of a tour whose overriding theme is that the vehicle should be … Read the whole story
SPIRITS
by Karlene Lukovitz
1800's Lakers partnership is a highly visible addition to the brand's male-oriented, multimillion-dollar advertising and promotion plan, which includes national sampling and other sponsorships. … Read the whole story
TELECOM
by Aaron Baar
Much of the industry's overall improvement comes from the improvement of one company, Sprint Nextel, says Kirk Parsons, senior director of wireless services at … Read the whole story
RETAIL
by Karl Greenberg
As a presenting sponsor of SummerSlam, 7-Eleven is also featured in all of the promo pay-per-view and TV spots, print ads, program guides, and … Read the whole story