FOODBilled as "the first-ever cereal designed specifically to help fuel wins," Fuel's positioning aims to tap into the lucrative, fast-growing "functional" foods area, using … Read the whole story
Top 10 DMAs in which live adults who used waxed paper in the last six months: 1 Springfield, Mo. 2 Davenport/ Rock Island, Iowa/ … Read the whole story
AUTOMOTIVEA Facebook application, "You Speak Green," promotes its Fusion Hybrid sedan. It shows a growing-vine graphic that is similar to one on the Fusion's … Read the whole story
ENTERTAINMENTLooking to ape the fantastical look of its new animated movie "9," Focus Features is employing a new tactic: glow-in-the dark newspaper rack cards … Read the whole story
RETAILMarketing Daily catches up with Liz Haesler, Best Buy's VP of Home Life and Trend, to explain exactly how the consumer-electronics giant is wooing … Read the whole story
BEVERAGESThis is mostly a digital word-of-mouth program, via New York-based 360i, which taps into existing Facebook fans, says Glaceau's Eric Berniker. "But, we will … Read the whole story
AUTOMOTIVEThe car's radar pings are visible as circles emanating in concentric rings; infrared becomes visible and the car becomes transparent to show electric circuitry. … Read the whole story
