"In recent consumer research, our consumers told us that only 7Up gives them a refreshing instant lift with the first sip," Dave Falk, the … Read the whole story
Top 10 DMAs in which adults reside who shopped at Target in the past month: 1 Minneapolis/ St. Paul 2 Los Angeles 3 Des … Read the whole story
So there you have it -- the new viral marketing engine is based on the dual foundation of scientific research coupled with the pure … Read the whole story
As the economy has sent consumers scurrying for food bargains, Sunflower's "Serious food ... silly prices" positioning is more relevant than ever. Marketing Daily … Read the whole story
The site is an immersive three-dimensional world through which people can play games and understand more about services such as online printing, notary and … Read the whole story
Looking at luxury auto-brand activity across sites like Facebook, Twitter, YouTube, and Flickr, the study found that German automakers dominate the luxury auto business … Read the whole story
Ford's Eric Peterson says the effort has been a boon for Ford, which has made nine videos featuring the cable star. "He is very … Read the whole story