June 3 - 6, 2024
Thursday, October 15, 2009
RETAIL"Everyone is looking to save money," says In-Stat's Allen Nogee, "and while many people might be resistant to buying a TracFone -- they may … Read the whole story
- COMMENTARY
Key success factors aren't getting the attention they deserve, ideas that may ultimately prove as important for a financial services company's marketing effectiveness as … Read the whole story
TOURISMKaren Sortito, the former head of promotions for MGM, Fox and Paramount who joined NYC & Company as SVP and general manager earlier this … Read the whole story
BEVERAGES"The print and digital ads as well as Izze.com are directing consumers to the Sparkle Generator," the spokesperson tells Marketing Daily. "We're also sending … Read the whole story
REGULATIONMarketers using bloggers to promote their products will have to instruct those bloggers to disclose financial arrangements in their promotion. Products submitted for review … Read the whole story
AUTOMOTIVEExperian Automotive said Ford Fusion, Ford Edge and Ford Five Hundred owners showed the industry's highest brand loyalty, returning to buy a Ford Motor … Read the whole story
RESEARCHComcast COO Steve Burke has hyped the potential for massive growth from advanced advertising platforms that are being developed by Canoe Ventures. A new … Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG May 5 - 8, 2024
Virgin Hotel
Featuring top industry speakers including:
Randi Jachino - Prestige Consumer Healthcare, VP of Marketing
Christina Nevoso - Bayer Consumer Health, Senior Marketing Lead, Brand Building & Marketing Excellence
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July 22 - 25, 2024
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October 2 - 5, 2024
